websites

Welcome to Part 2! "Going Mobile? Harnessing mobile web applications and SMS" introduces Executives and Marketing professionals to the 4 key mobile channels and how to use them effectively. Am blogging notes from my presentation at ProductCamp 7 in 3 posts:

• Part 1 - SMS/MMS (Texting)
• Part 2 - Mobile Websites and Mobile Applications
• Part 3 - QR codes 

Mobile Websites

The best mobile websites:

Thanks to all the volunteers and sponsors who put together Austin's 7th ProductCamp yesterday. This was my 5th time to attend and the 4th time to present.  "Going Mobile? Harnessing mobile web applications and SMS" introduces Executives and Marketing professionals to the 4 key mobile channels and how to use them effectively. Select the image below to view the slides. Am blogging notes from my presentation in 3 posts:

• Part 1 - SMS/MMS (Texting)
• Part 2 - Mobile Websites and Mobile Applications
• Part 3 - QR codes 

SMS/MMS (Texting)

Simple Messaging Service (SMS)...160 character text messages. As Twitter has proven, a lot can be done with short message/ response pairs.

Consider using SMS for:

Am planning to lead a discussion of success factors for SaaS Product Management at the upcoming ProductCamp on January 15th.ProductCamp is a collaborative, user-organized "unconference", focused on Product Marketing and Management topics. ProductCamp is a great opportunity for you to learn from, teach to, and network with professionals involved in the Product Management, Marketing, and Development process from the Austin area! Inspired by Austin's great participation, the ProductCamp concept has swept to other cities such as Toronto, Amsterdam, Atlanta, New York, and Boston! ProductCamp Austin 6 will be held at the AT&T Conference Center on the University of Texas campus on Saturday, January 15 from 8:30 AM - 4:30 PM.  Register here for free.Hope to see you there! 

Earlier this month, I led a workshop at ProductCamp called Web Portal Triage. The main points we covered in the workshop are summarized below:

What constitutes GREATNESS in website design?

Your answer to this question will say more about what you do,  what you value, and what you believe than the reality of how well the website in question will perform.  For example, the Webby awards focus on innovative websites with jaw-dropping graphics and effects...a graphic designer's view of greatness. 

Other websites are the equivalent of a Swiss army knife - less beautiful perhaps, but built on a solid CMS framework with lots of function, boat-loads of content, potential for expansion, and the security of Fort Knox...this is a web developer's view of greatness.

Last month, I attended a security briefing held for executives in finance, health and other industries targeted by cybercriminals. The event was hosted by the University of Texas at Austin and featured very knowledgeable speakers from the FBI, CIA, security consultancies and other government agencies. A few major points in what they described is now happening on the security front:

Between presentations and researching EHR capabilities, I've been pretty "heads down" over the last six weeks. Will thus share a montage of news and research I've encountered recently.

Last month's HIMSS Southwest Regional conference was heavily attended by vendors and consultants. There was good representation from a small number of hospitals, but very few participants (physicians or staff) from the ambulatory world. A poll of my "Lean and Meaningful Workflow Redesign" audience indicated that it was mostly composed of vendors, consultants and internal QA professionals. As a result, I shifted the flow of my introductory presentation to take a deeper dive into managing the workflow redesign process, integrating the work into an EHR and IT deployments, measuring results, and sustaining a culture of continuous improvement. The complimentary letters I received from the HIMSS organizers and participants are greatly appreciated. Next week, I'll be presenting the same topic from a totally different perspective for AHIMA's Texas State conference in San Marcos.